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MapAnything Charts Speedy Growth with Mapping Services

Location, location, location” has long been the real-estate industry’s mantra. Now, that mentality is taking hold in technology, with the global “location of things” market forecasted to grow at a 34% annual clip to $71.6 billion by 2025. Charlotte-based MapAnything is emerging as one of the fast-growing startups riding the wave as the so-called “LOT” market is spurred on by the likes of Google Maps, Uber and Waze.

MapAnything’s software, which is accessible by both mobile devices and PCs, maximizes the efficiency of sales and service workers. “We have essentially taken the core building blocks of what companies like UPS, FedEx and DHL have been doing for years, and we have kind of democratized that, made it accessible for customers [who] don’t have logistics as their core business,” says Brian Bachofner, chief marketing officer. “And we have done it in such a way that it is easy to use.”...


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