Dreamforce Daily Lowdown: Day One Kicks Things Off with Marc Benioff and Outfierce

MapAnything is giving away a Chevy Colorado at Dreamforce! Stop by Booth #1602 to enter for your chance to win!

Ready, set, GO! The day we’ve all been waiting for is finally here. Doors are now open at Dreamforce 2017 and we’ve got the inside scoop on all the events, sessions and parties you won’t want to miss today.


Tips for Success:

  1. First off, if you haven’t done so already, download the MapAnything Dreamforce Shuttle Tracker App so you can be #GeoFit, without ever breaking a sweat
  2. Marc Benioff’s keynote later today is sure to fill up quickly. Want to avoid the crowd but still catch every second of it? Come watch at Booth #1602 in the Expo Hall. We’ll be live streaming the keynote with plenty of room to be comfortable and enjoy!


Must See Sessions and Keynotes:

Moscone West, Admin Meadow Theater, 11:00 AM - 11:20 AM

This session is for any Salesforce Admin who appreciates the power of custom page layouts in Classic and is excited to learn the possibilities in Lightning Experience. Let’s open an investigation into page layouts in Lightning Experience, inspecting the source for each panel and component to ensure that we’re making the most of new features – and still leveraging the work already done in Classic.

Moscone South, Partner Theater 3, 1:00 PM - 1:20 PM

Research shows that 1 in 5 cars will be connected by 2020. The consumer implications are huge, but what about the Field Service and Sales organization? Join MapAnything to learn how to connect your Fleet into Salesforce to streamline productivity and improve the customer experience using IoT, telematics, and geo-fences.

Yerba Buena Center for the Arts, Dreamtalk Stage - Yerba Buena Theater, 1:30 PM - 2:15 PM

Join Ashton Kutcher, Co-Founder of Thorn (https://www.wearethorn.org/) and World Economic Forum Young Global Leader, in a conversation on technology as a force for social good. Ashton is an actor, entrepreneur, tech investor, producer, and philanthropist focused on using technology to effect positive changes in the world. In 2009, Ashton co-founded Thorn to drive technology innovation to fight trafficking and the sexual exploitation of children. Thorn partners across the tech industry, government, and NGOs and leverages technology to combat predatory behavior, accelerate victim identification, and protect vulnerable children. Time Magazine named Ashton one of their Top 100 Most Influential People, and Vanity Fair has identified him as one of the top 50 of an innovative new breed of buccaneering visionaries, engineering prodigies, and entrepreneurs for their New Establishment List.

Moscone North, Main Keynote Room - North Hall D, 3:00 PM - 5:00 PM

Join Marc Benioff and industry trailblazers like adidas, 21st Century Fox, and Girl Scouts to learn about the future of customer success in the Fourth Industrial Revolution. Marc will show how the world is changing with artificial intelligence, and how innovative companies and individuals are transforming themselves to take advantage of this unprecedented technological change. Salesforce will showcase how new products and technologies like Einstein AI, Trailhead, and Lightning will dramatically change the way employees across sales, service, marketing, and IT skill up, perform their jobs, and connect with customers. Seating in the main keynote is limited. Attendees will be first-come, first-served. The keynote will be broadcast at locations throughout the Dreamforce Campus.


Where the Party’s At:

“Outfierce 2017: Surf Camp”

1015 Folsom – 1015 Folsom Street, San Francisco, CA, 7:00pm to 11:00pm

2017 - bigger and better than ever! Join Outforce, Salesforce's Ohana Group for allies of diversity in sexual orientation and gender identity, as we celebrate equality at Dreamforce. Our event is a fundraiser! 100% of the donations we raise through RSVPs will go to the True Colors Fund. Read more about them in our sponsors section. As a thank you for your donation, we have amazing raffle items that will be sure to impress! Including travel excursions and Celebrity Meet & Greets.


Stay tuned for updates throughout the week! Happy Day One at Dreamforce. 

Aubrey Resech
By: Aubrey Resech

Digital Marketing Manager at MapAnything

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